Categories: Automobile

Toyota jumps back into hot hatch rally racers with GR Corolla

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The 2023 Toyota GR Corolla will go on sale this year with what Toyota is calling a “Core” trim available in one of three colors — white, black or red — with a color-keyed roof and spoiler. A limited-run upgraded “Circuit” trim won’t be available until 2023 but will feature a carbon-fiber roof, a vented hood and rear spoiler, as well as a shift knob signed with CEO Akio Toyoda’s racing pseudonym, Morizo.

Over the course of the model’s initial year in the market, Toyota aims to sell about 6,000 GR Corollas in the U.S., though its assembly plant in Motomachi, Japan, has annual capacity for more, said Mike Tripp, vice president for vehicle marketing and communication with Toyota Motor North America.

In either trim, the specially designed rally racer is aimed at shaving weight and improving structural rigidity, suspension and handling. The model still features Toyota’s Safety Suite 3.0, with all of its accompanying driver-assistance and safety features, as well as the brand’s 12.3-inch touch screen infotainment display screen, with Toyota Audio Multimedia system standard.

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