60 percent of marketers believe that visuals are vital in marketing and branding. When it comes to marketing your business, you need to make sure your brand is recognizable and impactful.
Make a powerful first impression with vinyl banner printing. If you’re not sure where to start, read on to learn more about taking your business to the next level with these vinyl banner printing tips.
What Are Vinyl Banners?
You only have a few seconds to make a powerful first impression, and it needs to matter. The best vinyl banners are designed with simplicity to get your message across memorably.
Vinyl banners are durable, multi-use signs customizable in size, design, and use indoors or outdoors.
Tips for Vinyl Banner Printing
Several pieces of vinyl banner printing advice can help you develop the highest quality sign for your business. Here are a few tips to get you started.
Design to Scale
As you prepare to print your banner, consider the size of the sign. Your font style and size need to match the length and width of your banner.
A font that’s too small will be hard to read. Make sure to print your design with a font legible in size, color, and style. An easy rule to remember is printing 10 inches of letter height for every 100 feet of sign visibility.
Another thing to consider is the number of words on your banner. If you only have a few seconds to make an impression, too many words will create clutter rather than a positive impact.
Stay on Brand
When designing custom vinyl banners, develop your colors and illustrations to align with your brand. Keep in mind that a clean and simple design is more effective than a busy or cluttered design.
Consider trying contrasting colors to help your design stand out, as well.
Know Your Location
Think about the location of where your banner will be hung or displayed.
Is it a small space? Considering the location and space size determines the size or type of banner. Printing too large of a vinyl sign can keep it from being hung, and too small will hide your branding.
What type of displays will any competitors have on-site? Stand out from your competitors with a high-quality stand-up banner. If your vinyl banner is visible from both sides, you can print a double-sided banner to take it to the next level.
Is the event outside? Don’t forget to consider the wind. Have a banner printed and wind slits added to allow wind to pass through the banner.
More Exposure, More Business
Vinyl banner printing can up-level your business with brand recognition. Find a reputable company to print a high-quality banner to display at your next event or for marketing your business.
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