5 Incredible Benefits of Using Digital Menu Boards for Your Restaurant

Digital menu boards are becoming more popular due to their ease of use and cost-efficiency. They can be customized to represent your brand and catch the eye of customers (plus they can even add to your business decor!).

Are you looking for menu board ideas to boost your company marketing and make your life a little easier? Keep reading for five reasons it’s time to switch to a digital menu.

1. Make Updates Instantly and Cost-Free

Whether your current menu is printed on paper, painted on wood, or written on a chalkboard, it takes time and money to make changes to it, and these costs add up.

With a digital menu, you can make changes instantly. Time to add a new dish to the menu or change the pricing? A quick digital fix. See a typo? No need to waste money on reprinting menus when you can update them in seconds.

2. Add Engaging Visuals

Not only do people love to know what the menu items look like before ordering, but if a customer sees an image of some delicious food or drink, they’re much more likely to order it.

Spotlighting engaging visuals on your menu is great business marketing. Take photos of your menu items and add them to the digital board to encourage customers to taste them for themselves.

3. Feature Promotions and Events

Another great aspect of digital signage for restaurants is that it can be used for free marketing as well.

Change the digital board to emphasize seasonal dishes or treats that customers should be aware of, or highlight a limited-time offer. You can even post details about an event you’re hosting on the board to encourage people to come and spread the word.

4. Schedule Menu Changes with Ease

If you serve breakfast, lunch, and dinner, swapping out your different menus every day can be a pain. With a digital menu, you can make these changes instantly and with very little effort.

Digital menu boards have presets, making it easy to schedule menu changes ahead of time and let the board do all the work. Choose the times of day you’d like your menu to change, or program the board to have a new menu on weekends.

5. Gain Remote Access

A unique advantage of digital menu boards is that you don’t have to be in the same room as the menu to change it.

Manage your menus remotely, updating the menu from the restaurant, your house, or even across the country. As long as you have access to the Internet, you should be able to make your menu updates just as well as if you were there in person.

Use Menu Boards to Improve the Customer Experience

These are only five of many other ways menu boards can boost your business and make the process of updating menus fast and efficient. With more time to dedicate to things like crafting new menu items, imagine how much your restaurant can grow!

If you’re ready to take your restaurant to the next level, explore the rest of our articles for more business tips.