Small businesses that export to the U.S support nearly four million jobs in local and foreign communities, which shows how effective international expansion is.
International expansion is key for driving growth, securing top talent, and paying higher wages. But it can feel overwhelming if you have little experience, so it’s important to know the basics. Perhaps you’re in this position and you’re interested in growing your business internationally.
Sounds familiar? Luckily, you’ve come to the right place. Here are the five challenges of international Business expansion.
One of the main issues is language and cultural barriers. When you’re expanding the company, make sure you have an interpreter who can provide professional language translation so there are no hiccups. If you’re interested, work with a reputable company like dtstranslates.com to get started.
Another issue that businesses must consider is cultural differences. This includes the country’s holidays, traditions, and social norms that you must adhere to. When you’re managing an international team, make sure you understand their culture as it shows your respect and proves you’re an international businessperson.
For instance, Spain has a two-hour break in their workday to accommodate a siesta. So either lengthen your office hours or give employees in your Madrid office a longer lunch break as it validates their culture while keeping everyone happy.
Scouting talent overseas while maintaining your company culture sounds stressful. Because of this, send your local manager to your international office as they know what to look for in employees. It’s also important to get quotes met for local hires and requirements to prove you’re serious about expanding internationally.
Local competition is another challenge to overcome. You don’t want to spend months opening a new office in Australia, only to realize that the market is oversaturated and their product is cheaper as it puts your business at risk. You must also factor in export fees, especially if you’re planning to trade in the U.K as there are higher tariffs post-Brexit.
Further, it’s wise to build working relationships with overseas companies, like suppliers, as you will learn more about the local market and continue to grow your business.
Aside from factoring in currency exchange, hire an accountant to handle the tax codes and regulations in the new country. Further, know the different regulations because if you don’t meet the compliances then it could put your business at risk. Then, once you have an idea of the costs, factor this into your budget.
Now, you’re equipped with information on how to overcome challenges during your international business expansion.
There are many obstacles to consider such as language barriers and the local market, especially if you have plenty of competitors. Business owners should also be mindful of tax codes and finding the top talent in their new area. Good luck with your venture!
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